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The New Curiosity Shop's Magnetic Medium™ is an 8-bit magnetic disk using a simple electromagnet as a read/write head.`

Hidden Directions™ illustrates magnetic polarization -- magnetic materials retain the imprint and direction of an externally imposed magnetic field.

Visitors enter data has 1's and 0's, which are written to the disk by the electromagnet and shown on the screen.

This screen shows data entered and read back.

This screen shows data entered, then erased with a permanent magnet.